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Last week we spoke about the Pinterest Basics – all the bits and pieces I have learned in the last few months about how to start to get Pinterest working for you. As a blogger it can be a little overwhelming and today I want to talk with you about how to make things a little bit whole lot easier.
When I started with Pinterest I make a few rookie mistakes. I would pin sporadically, pin bulk amounts one day and then nothing for a few days. No wonder I wasn’t seeing any results. I started looking into automation tools but the only one I could find people recommending was Ahalogy and it has a waiting list.
Then I stumbled upon BoardBooster and everything changed.
I quickly signed up to the free trial which allows you to pin 100 pins for free (and it’s really free, you don’t have to provide credit card info or PayPal details) and started setting myself up.
The idea behind it all is pretty simple. You have ‘secret boards’ set up on Pinterest that you save your pins to, then BoardBooster uses the pins from these boards to pin to your designated boards at whatever time you tell it to.
I have a board called ‘Blogging | General Tips’. I also have a secret board for blogging tips that I save any pin I want to. I have told BoardBooster that I want them to randomly pin 5 pins to my ‘Blogging | General Tips’ board each day. BoardBooster takes the pins from my board at random times and pins 5 times a day for me. This means I know that this board will continue to have pins added each day and I can have as many pins as I want waiting on my secret board.
So, Why is this so awesome? I hear you asking…
Here’s the big plus… I use BoardBooster to schedule my pins to go out to Group Boards!!
And here’s how…. (I’m giving away all my secrets now!!)
I have 4 secret boards set up just for the pins from my blog, one for my blogging posts, one for parenting posts, one for recipes and one for all other posts. On these boards are only pins from my blog. I then have each of my Group Boards scheduled to pin from the relevant board at whatever interval I specify, which I determine by the size of the board and the board rules. Some boards ask for a maximum of only one pin per day and a relatively small so I will only schedule a pin there once a week, where as other boards may be larger with an allowance of up to 12 pins a day, so I might pin there 3 times. (I don’t want to look spammy by pinning the maximum number of times).
This means I can set and forget my scheduled pins. I know my pins will be going out on a regular basis and all I need to do is keep my secret boards up to date.
Since I started using BoardBooster I have seen an exponential increase in traffic that has come from Pinterest. In addition, because I am pinning on a regular basis, my Pinterest following has increased and I am far less stressed. I am able to set aside a few hours to sit down and actually find pins I like (I do make sure the pins I schedule are still of a high quality and meet my repin standards) and it allows me to actually focus on developing my Pinterest brand without worrying that I need to be ‘present’ all day, every day.
I did try to use another automation tool, Tailwind, but found that it was difficult to use. Once I had finally figured out how to schedule pins I realised that I had to actually schedule each individual pin. It didn’t have the capability of the ‘set and forget’ that BoardBooster has. I personally found it to be very time consuming and thus being the opposite of what I was trying to achieve with an automation tool. I wanted to love Tailwind, it is so highly recommended by others but I have to be honest, it wasn’t for me.
I do understand that Tailwind is the only once accepted with Pinterest’s API and that some other automation tools have been marked as spam however all research I have done on BoardBooster has been very positive.
In addition, BoardBooster also gives you information about the boards you are pinning to, including the average number of repins per board and also shows you how many repins your pins have had. There’s a lot of other features to BoardBooster that I am yet to explore, including ‘looping’ and ‘campaigns’. I really think I’ve only scratched the surface of its capabilities and to be honest, I’m kind of in love with it!!!
I cannot encourage enough for you to give the free trial a go. Really, you have nothing to lose. I started my free trial and before I knew it, BoardBooster had repined over 500 pins for me and they were still allowing me to use it for free. This really allowed me to see the results that BoardBooster could help me achieve and once I realised just how much I was using it, I signed up straight away. It’s not even expensive at all. I pay $10 per month for 1000 repins. That’s two take away coffee’s. They also won’t charge you extra if you go over your limit and they won’t stop repining. These guys are seriously awesome.
Give it a go, see how you like it. I would love to hear from you and hear how you can make BoardBooster work for you. If you’d like to know more about my pinning schedule or how I set up my BoardBooster account I would love to hear from you!